WE’RE NOT HERE TO COMPETE, WE WERE BORN TO WIN

Pinarello is an iconic Italian brand revered for its legacy of crafting high-performance road bikes that blend cutting-edge technology with exquisite craftsmanship. Founded in 1952 by Giovanni Pinarello, the brand has become synonymous with cycling excellence, boasting a rich history of victories in prestigious races like the Tour de France and Giro d'Italia. Pinarello's bikes are renowned for their aerodynamic designs, stiff frames, and responsive handling, making them the preferred choice of professional cyclists and enthusiasts alike. With a relentless pursuit of innovation and a commitment to pushing the boundaries of cycling performance, Pinarello continues to set the standard for excellence in road bike design and engineering.